BDR Manager
- Type
- Job
- Organization
- Sona
- Location
- London
- Deadline
- Rolling or not stated
- Who can apply
- On-site in London
- Posted
- 6 November 2026
About this Opportunity
About the RoleWe're hiring a frontline Business Development Manager to lead our upmarket BDR team as Sona scales across Europe and North America. This is a hands-on player-coach role: you'll be in the call blocks, in the data, and in the room coaching reps in real time, setting the standard for what great outbound looks like.You'll own the day-to-day running of the team: the operating rhythm, the coaching, the pipeline reviews, and the playbook that turns a promising function into a genuine growth engine. You'll work closely with Sales, Marketing and Product to point pipeline generation at the right opportunities, and embed AI into how BDRs work.This isn't a role for someone who needs an established machine to step into. You'll be building and shaping as you go, and creating the pathways that help BDRs grow into their next roles.ResponsibilitiesLead, coach and develop a team of BDRs prospecting upmarket, through regular 1:1s, live call coaching, pipeline reviews and development plansLead from the front: prospect alongside the team and model the call quality, messaging and standard you expectBuild and run the team's operating rhythm: targets, KPIs, dashboards, cadences and reportingOwn and evolve the BDR playbook, including upmarket outbound motions, multi-threading and account-based prospectingHire, onboard and ramp new BDRs, and manage performanceBuild clear progression pathways for BDRs into their next rolesEmbed AI into the BDR workflow to sharpen targeting, outreach and team productivityPartner with Account Executives, Marketing and Product to align pipeline generation with business prioritiesRequirementsYou've coached BDRs day to day, and can point to reps you've developed and promotedYou've managed BDRs prospecting into upmarket accountsYou lead from the front: you're credible on the phone and in the dataYou've built a BDR team playbooks from the ground up, designing and implementing a operating model, and you can show it with specific examplesYou bring a B2B SaaS or high-growth scale up background, and you're comfortable with the pace, ambiguity and ownership that comes with itYou're numbers-driven and run your team on data and metrics, not instinctYou can foster an in office cultureBonus: experience in or selling into Hospitality, Care or Retail; hands-on experience using AI in an outbound workflow; familiarity with Lemlist, Clay or similar tools; or having built a BDR-to-AE progression pathwayBenefitsSalary: £75,000 - £85,000 + bonus (depending on experience) - to be confirmedHybrid - minimum 3 days per week in the London officeShare options35 days annual leave (25 days standard plus 10 flexible public holiday days)Extra day of leave for every year of servicePension contributions matched up to 5%Comprehensive health insuranceEnhanced parental leave & payCo-working space stipend for those based outside LondonBi-annual all expenses paid team retreatsThe latest Macbook and equipment budget for your home officeProfessional development budgetUnlimited free booksNote: this represents a typical benefits package for a UK-based, full-time employee. Exact details may vary based on location and employment type but we try to be as fair as possible to all of our team members. Please ask your contact in the Talent team to clarify the available benefits for you.Compensation: £75K – £85K • Offers Equity • £75K – £85K • Offers EquityFind Jobs in United Kingdom on Arbeitnow
What you get
- Salary: £75,000 - £85,000 + bonus (depending on experience) - to be confirmedHybrid - mi…
Documents you may need
- Updated CV / Resume
- Cover Letter (tailored to this role)
How to apply
- Click the "Apply — via Arbeitnow" button to go to the source page.
- Read the full description and confirm you meet the requirements.
- Prepare your CV and cover letter tailored to this role.
- Submit your application through the official portal.
- Follow up within 1–2 weeks if you do not hear back.